Private label products – also known as Original Design Manufacturing (ODM) products – are based on pre-existing tooling (e.g. injection molds) but carrying the customer’s logo. In recent years, private label products have been especially popular among Amazon sellers and other importers that don’t have the resources or expertise to develop their own products.
Some sellers are also under the impression that private label (ODM) products give them a free pass when it comes to ensuring that the product is fully compliant. This is not the case, as private label products are covered by the same safety standards, labeling, and documentation requirements as other products.
Keep reading, and learn what works and what doesn’t when it comes to product safety and compliance for private label (ODM) products. Continue reading Safety and Compliance When Selling Private Label (ODM) Products
